Reflex Games – Privacy Policy

Reflex Games – Privacy Policy
Effective Date: 05.11.26 Last Updated: 06.11.26

This Privacy Policy explains what information the Reflex Games app (“the App”, “we”, “us”, “our”) collects, why, who receives it, and the choices you have. The App is published by Viacheslav Khakhulin (mobile-apps.dev).

1. Summary
You don’t need an account. We never ask for your name, email or phone number.
Your game results, levels, streaks and achievements stay on your device.
The free version shows ads from Google AdMob and its partners. They collect device and usage data to show and measure ads.
We use Google Firebase and our own analytics server to count installs and purchases, understand how the App is used, and fix crashes.
Your advertising identifier (IDFA) is used for tracking only if you allow it in the iOS “Allow Tracking” prompt.
Purchases are handled by Apple. We never see your payment details.
2. Information that stays on your device
Game progress, levels, best results, reaction-age history, streaks, shields, achievements and settings are stored only on your device. They are not sent to us, and they are deleted when you delete the App.

3. Information collected automatically
3.1 Advertising (free version only)
The free version shows banner, interstitial and rewarded ads from Google AdMob. AdMob may fill ads through these mediation partners: AppLovin, Unity Ads and ironSource (Unity LevelPlay).

These providers may collect:

your advertising identifier (IDFA), only if you allow tracking;
other device identifiers that ad SDKs use, such as identifiers created by the SDK;
your IP address and the approximate location derived from it (country or city level);
device type, operating system, language, and app name and version;
information about the ads you see and tap.
They use it to show ads, cap how often you see an ad, measure performance and prevent fraud. If you consent, they also use it to show personalized ads. Ads are not shown once you buy Reflex Games Pro.

3.2 Analytics and crash reports
We use Google Firebase: Analytics, Crashlytics and Remote Config. It collects:

an app instance identifier;
device model, operating system and app version;
approximate location (country) derived from your IP address;
in-app events, such as which games are played, levels completed, screens opened and purchases;
crash logs and performance data.
We use this to understand which parts of the App are used, to improve it, and to find and fix crashes. Remote Config lets us adjust some App settings without an update.

3.3 Our analytics server
The App also sends a small amount of data to our own server at mobile-apps.dev:

a random install identifier created when the App is first opened. It is not linked to your identity and a new one is created if you reinstall;
device model, operating system and app version;
the days on which the App was opened;
if you installed the App from an Apple Search Ads ad, the campaign and keyword that led to the install;
purchase records: product, price, currency and Apple transaction ID.
We use this to count installs, active users and revenue, and to see which ads bring players. Like any server, it receives your IP address as part of the connection.

4. In-app purchases
Purchases and subscriptions are processed by Apple through the App Store. We never receive your payment details. Apple tells the App which product you bought and whether a subscription is active, so that Pro features can be unlocked. Purchase records are also included in the analytics described in section 3.

5. Notifications
If you allow notifications, the App schedules local reminders on your device: daily training reminders, streak reminders and, during a free trial, a reminder before the trial ends. No notification data is sent to us. You can turn reminders off in the App’s Settings or in iOS Settings.

6. Tracking and your choices
App Tracking Transparency. The App asks for permission before it can access your device’s advertising identifier. If you choose “Ask App Not to Track”, ad providers don’t receive the IDFA and don’t track you across other companies’ apps and websites. You can change this anytime in iOS Settings › Privacy & Security › Tracking.
Ad consent in the EEA, UK and Switzerland. Before ads are shown, Google’s consent form asks whether ad partners may use your data for personalized ads. You can change your choice anytime in the App under Settings › Privacy Choices.
No ads. Reflex Games Pro removes all ads.
Stop all collection. Deleting the App stops all further collection.
7. Legal bases (EEA, UK and Switzerland)
We process data:

on the basis of your consent for personalized advertising and tracking;
on the basis of our legitimate interests for analytics, crash reports, fraud prevention and non-personalized ads, which keep the App free;
to perform our contract with you when you buy Reflex Games Pro.
8. Sharing
We share data only with the service providers named in this policy, so they can provide their services to us:

Apple;
Google (AdMob and Firebase);
AppLovin;
Unity (Unity Ads and ironSource);
the hosting provider of our server.
We do not sell your personal information for money. Under some US state laws, letting ad partners use identifiers for personalized ads may count as “selling” or “sharing” personal information. You can opt out by not allowing tracking (section 6).

Their own privacy policies:

Google: https://policies.google.com/privacy
Firebase: https://firebase.google.com/support/privacy
AppLovin: https://www.applovin.com/privacy/
Unity: https://unity.com/legal/game-player-and-app-user-privacy-policy
ironSource: https://developers.is.com/ironsource-mobile/air/ironsource-mobile-privacy-policy/
9. International transfers
Our providers may process data in the United States and other countries. Where required, transfers rely on safeguards such as the European Commission’s Standard Contractual Clauses.

10. Data retention
On-device data is kept until you delete the App.
Firebase keeps analytics data for up to 14 months and crash reports for up to 90 days.
Ad providers keep data according to their own policies.
Our server keeps install and purchase records for as long as we need them to count installs and revenue.
11. Children’s privacy
The App is made for a general audience and is not directed to children under 13. We do not knowingly collect personal information from children. If you believe a child has provided personal information through the App, contact us and we will delete it.

12. Security
We take reasonable measures to protect information from unauthorized access. However, no method of transmission or storage is completely secure.

13. Your rights
Depending on where you live, you may have the right to:

access, correct or delete your personal data;
object to or restrict its processing;
withdraw your consent;
complain to your local data protection authority.
We don’t ask who you are, so we usually can’t link data to you. Write to us and we will help as far as we can.

14. Changes
We may update this Privacy Policy when the App or our practices change. The “Last Updated” date above shows when it last changed.

15. Contact
If you have questions about this Privacy Policy, contact us at: Email: support@mobile-apps.dev